Project : Hep-C Awareness PSA & Campaign
Client : Caring Ambassadors
There are millions of people suffering from a disease that is curable, and access to that care is their right. But a lot of individuals with Hep-C don't know that they can't be turned away from treatment, so we set out to create a PSA and social campaign to spread awareness. Together with my team at The Banditry Co., I created a custom, 3D animated PSA video plus a social media roll-out plan and accompanying copy.
Work produced within role as Copy Director at The Banditry Co.