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TorNATO: Protesters in Need of a Brandstorm

May 22, 2012


On the World Natalie Mueller Comments Off on TorNATO: Protesters in Need of a Brandstorm

“From the never-dying Occupy Movement to the now raging NATO demonstrations, it is comforting to see that we, as Americans, are not as complacent as we appear. The fire is still there; we will still fight for what we want and not just casually allude to our mores and beliefs on twitter. It is reassuring, but a protest is only as effective as its messaging.

NATO is seated alphabetically around a round table with an agenda, mission and logo. They have an organized system. Meanwhile, the people blunder in the streets.”

For the full article published by The Bond Group click here.

[Natalie C. Mueller is the copywriter at The Bond Group. This article was originally written for the company blog]

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